Online Business: The Ultimate Guide To Building And Marketing Your Online Business With Free Tools (Internet Marketing, Social Media for Profit, Web 2.0, Web Marketing)
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The Internet literally offers thousands of free solutions that will support your marketing and advertising campaign. Some, naturally, are better than others and some may appear to be free at first but have hidden costs attributed to them if you want to use them for effective commercial purposes. There are however many fantastic free tools out there that I have tried and tested and it is definitely possible to build and market your business for ZERO COST using these tools.
Why pay for online tools when there are fantastic free ones available that will massively benefit your business and that cost you absolutely nothing? This book will take you through some of the best tools available, will provide you with the top tips you need to succeed and will also give you a host of useful links to online resources.
CONTENTS
10 Reasons Why Your Local Business Needs An Online Presence
Getting Started
- Research Your Online Competition
- Choose A Business Domain
- Choose A Web-Host
- Create An Online Business Plan
- The Marketing Budget
- Designing The Sales Funnel
Designing Your Website
- Use A Template Or A Site Builder
- Use A Script Or CMS
- Use A Web-Authoring Program
- Build It From Scratch
- Outsource It
- Types Of Sites
Money Is In The List
Content Is King
- Types Of Content
- Have A Marketing Press Kit Ready And Get Free Publicity
- Store Content Safely
- Send Content
- Check For Duplicate Content
- Keyword Density
- Import Content To Your Site From Rss Feeds
- What To Write About
- Check For Trends And Hot Topics
- Link To Similar Content
- Content Curation
Be Social And Encourage Interaction
- Register In Listings And Directories
- Create Social Profiles
- Add Social Sharing Buttons To Your Site
- Encourage Interaction Through Reviews And Forums
- Host Webinars
- Contests, Surveys And Loyalty Programs
- Use Sms, Group Messaging And Qr Codes
- Test Your Product Before You Launch It
- Interview People In Your Industry
- Provide Customer Support
Advertise
- Pay Per Click Programs
- Daily Offers Platforms
Partner With Others
- Business-To-Business Online Partnerships
- Working With Affiliates
- Finding The Influencers
- Make Use Of Reward Programs
- Exchange Opinions And Expertise
Monitor And Track Growth
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